“The redwood species that could be found two or three days ago are hard to find in the week.†Yesterday (January 3rd), Lu Zhengda, general manager of Shenzhen Wanshengyu Furniture Co., Ltd., accepted the “Daily Economic News†reporter. In the interview, this described the difficulty of finding mahogany raw materials. Cao Jinglou, director of the Department of Cultural Protection Science and Technology of the Forbidden City (Weibo) Museum, believes that the value of mahogany furniture is now valued by the society, with regard to the wood used, not the cultural and brand value that wood carries.
One of the important reasons why the price of mahogany furniture is continuously stir-fried is that the mahogany furniture raw materials have scarce characteristics. The growth of mahogany is extremely slow. For example, leaflet rosewood can only reach 15 cm in diameter in 500 years. As the speed of growth is far behind the speed of application, redwood species are becoming rarer and rarer.
It is understood that the old material and wood of Hainan Huanghua pear are hard to find, even if the funds are abundant, they must rely on fate. The specific transaction is only based on the price of pounds. It was basically impossible to buy into the previous tons. In the case of Huanghua pear in Vietnam, public statistics show that at the beginning of this century, about 2,000 tons to 3,000 tons of materials entered the Chinese mainland market each year, but after 2008, it dropped to 200 tons per year, and imports gradually declined. . According to the rareness of tree species, the raw materials of mahogany furniture are divided into three six nines. Correspondingly, mahogany furniture is also used to judge its value. Cao Jinglou said that now whether it is the consumer's self-determination or corporate guidance, the emphasis is on wood.
The thorny problem hidden inside is that when the enterprise does not purchase precious raw materials, the entire industry will face the bottleneck of development. At the same time, the value of mahogany furniture is reflected by raw materials, and it is impossible to show the added value of brands, cultures, etc., the entire industry. Difficult to upgrade. There is even a discussion that, when one day, mahogany is gone, the mahogany furniture industry will not go extinct.
"Now the wood is very scarce, you can't buy it, and some countries are banned from exporting, so we must make good use of these resources," said Xiao Zhaoxing, chairman of the Dahong Redwood Furniture Association of Zhongshan City.
Hu Jingchu, professor of the School of Furniture and Art Design at Central South University of Forestry and Technology, believes that it is not necessary to overemphasize the material. The high end is not necessarily the use of rare raw materials, such as the package of several tens of thousands of yuan. It does not emphasize materials but emphasizes design and branding.
Zhang Xifu, chairman of Shandong Redwood Furniture Co., Ltd., said that in the process of branding, it must pay attention to quality, innovation and service. In terms of innovation, Chinese mahogany furniture should be integrated with Chinese culture. Culture is very important, and the elements of culture should be made into furniture.
“At this time last year, I mentioned the brand. I still need to mention the brand this year.†In the above-mentioned summit forum, Hu Desheng, a researcher at the Palace Museum and a classical furniture expert, emphasized that only the branding of the mahogany furniture industry can develop healthily.
One of the important reasons why the price of mahogany furniture is continuously stir-fried is that the mahogany furniture raw materials have scarce characteristics. The growth of mahogany is extremely slow. For example, leaflet rosewood can only reach 15 cm in diameter in 500 years. As the speed of growth is far behind the speed of application, redwood species are becoming rarer and rarer.
It is understood that the old material and wood of Hainan Huanghua pear are hard to find, even if the funds are abundant, they must rely on fate. The specific transaction is only based on the price of pounds. It was basically impossible to buy into the previous tons. In the case of Huanghua pear in Vietnam, public statistics show that at the beginning of this century, about 2,000 tons to 3,000 tons of materials entered the Chinese mainland market each year, but after 2008, it dropped to 200 tons per year, and imports gradually declined. . According to the rareness of tree species, the raw materials of mahogany furniture are divided into three six nines. Correspondingly, mahogany furniture is also used to judge its value. Cao Jinglou said that now whether it is the consumer's self-determination or corporate guidance, the emphasis is on wood.
The thorny problem hidden inside is that when the enterprise does not purchase precious raw materials, the entire industry will face the bottleneck of development. At the same time, the value of mahogany furniture is reflected by raw materials, and it is impossible to show the added value of brands, cultures, etc., the entire industry. Difficult to upgrade. There is even a discussion that, when one day, mahogany is gone, the mahogany furniture industry will not go extinct.
"Now the wood is very scarce, you can't buy it, and some countries are banned from exporting, so we must make good use of these resources," said Xiao Zhaoxing, chairman of the Dahong Redwood Furniture Association of Zhongshan City.
Hu Jingchu, professor of the School of Furniture and Art Design at Central South University of Forestry and Technology, believes that it is not necessary to overemphasize the material. The high end is not necessarily the use of rare raw materials, such as the package of several tens of thousands of yuan. It does not emphasize materials but emphasizes design and branding.
Zhang Xifu, chairman of Shandong Redwood Furniture Co., Ltd., said that in the process of branding, it must pay attention to quality, innovation and service. In terms of innovation, Chinese mahogany furniture should be integrated with Chinese culture. Culture is very important, and the elements of culture should be made into furniture.
“At this time last year, I mentioned the brand. I still need to mention the brand this year.†In the above-mentioned summit forum, Hu Desheng, a researcher at the Palace Museum and a classical furniture expert, emphasized that only the branding of the mahogany furniture industry can develop healthily.
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