2012 January 1, high-profile department of Jilin Yan Ji Qiansheng love yarn Baby counter Unveiled, the opening day of love yarn Baby counter with its complete category of products, warm and elegant environment counters, exquisite fashion design and style The audience discount price, won the first day of the camp more million, to achieve a good start on the same day.
In Jilin Yanji Qicheng Department Store counters opened the scene, the reporter saw Love yarn treasure counter full of people, a warm atmosphere, Love yarn costumes International Group (China) Co., Ltd. Wu, general manager of visiting ribbon counters Congratulations, onlookers thousands of people, Clerk for the majority of female friends teach body knowledge and selection of underwear skills, so lively atmosphere. A young girl bulletin told reporters that during the Spring Festival is about to buy two underwear for themselves, happened to catch the love yarn baby opening ceremony, it is lucky to buy cheap big underwear. There are many women told reporters on the Internet to see a lot of Love yarn baby underwear information, think this is our ordinary women want healthy underwear, and now, love yarn baby counters open to our doorstep, and later to buy underwear Worried. According to the official in charge of Jilin Yanji Qiansheng Department Store Love yarn counters revealed that as the first love in Xinjiang Lingerie baby underwear counters, prior to the advertising, store layout, supply preparation, etc. have been carefully planned, so the day a record sales Big underwear shop is the most anticipated thing.
According to Love yarn international general manager Wu said that in 2012 the layout of love yarn northeast northeast of Heilongjiang Mart from the beginning, January 1, 2012, Love yarn settled in Heilongjiang Mart, on the same day, love yarn baby in Yanji Department store debut, opened two stores a day, this is the speed of love yarn, love yarn ideas for Love yarn in the northeast stride forward to achieve the layout of the country laid a solid foundation.
It is understood that, Yanji City, Jilin Province, the strong comprehensive social and economic strength of the city, Love yarn Baby is fancy Yanji Jiansheng Department Store location and economic development situation, decision-makers decided to set up brand stores here. January 1, an endless stream of influx of people have poured into the store site and the breakthrough million sales sales event, once again proved that the strategic decision Love yarn leadership is wise and correct, but also strengthened the love yarn to the northeast continue Expansion of determination, as one of the top ten brands of Chinese underwear Love yarn baby brand monopoly management is also the inevitable result of development.
Speaking of sales and development of underwear shop, Love yarn international general manager Wu said that nowadays, more and more underwear shop, many shop owners in order to effectively retain customers, the price war, I think, do not have to bump To price war, if the service to do more professional, more detailed, and customers to establish a human relationship, through the thoughtful professional services, will also attract a number of customers. Another brand product structure, after all, can not meet the needs of many customers, the price and grade have to be different, into a multi-brand strategy Love yarn has made good benefits, Love yarn's total of four brands, namely Love yarn baby, Baiyou Ti, Ying Lian yarn and Princess, which Love yarn baby for the price brand, the price of 300 yuan, Princess Princess GetFit high-end e-commerce brand, the price of 100 - 299 yuan, 100 excellent Ti is a low-cost brand, The price of 100 yuan, IFEICE belong to the high-end brand underwear , the price of 680-980 multivariate. This price positioning, to meet the needs of different consumer groups, Love yarn underwear has a market reputation and loyalty. In addition, underwear companies to enhance their product line, good but not really affordable to Hold to live more consumers. In 2012 , Love Baby plans to add 180 new stores in China, of which 50 will be opened in Zhejiang and Chongqing and 130 in other regions.
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