Zhuhai New Fashion Co., Ltd. is a well-established brand that combines design, production, and sales under the label of "YOU ARE YOU®". As a leading women's casual fashion brand, it focuses on high-quality cotton, linen, and natural silk fabrics, targeting the white-collar demographic. The brand emphasizes a natural, elegant, simple, and relaxed style, reflecting its core design philosophy. With a classic aesthetic and subtle details, YOU ARE YOU® aims to empower confident, sophisticated women who value individuality and personal expression. Since its inception, the company has been dedicated to enhancing product quality and building a strong brand identity. It has established a comprehensive system for market expansion and development. Over time, it has attracted a loyal customer base that appreciates its unique style, bringing fresh energy and growth to the brand. The company utilizes mature technology in design, production, and quality management, following international standards. Its business model includes both retail operations and franchise partnerships, allowing it to reach a wider audience across China. Founded in 2000, the brand quickly expanded its presence, opening stores in 31 provinces and major cities such as Guangzhou, Kunming, Xi'an, Changchun, Beijing, Harbin, Fuzhou, Lanzhou, Urumqi, Shenzhen, Changsha, Hangzhou, Shanxi, Shenyang, and Shandong by 2003. Franchising efforts have been ongoing, helping the brand grow nationwide. Through its retail strategy, YOU ARE YOU® continues to spread its vision of modern lifestyle, fashion, and leisure, making a lasting impact on the Chinese market.
Brand Concept: Embracing fashion elements, the brand highlights its value through a modern approach. It promotes confidence, freedom in life, and personalization. With a fresh and rich feel, thoughtful craftsmanship, and ever-evolving trends, YOU ARE YOU® celebrates individuality and self-expression. Target Consumer Group: Women aged 25-40 who appreciate life, value taste, and prioritize self-care. These are professional, stylish, and independent women looking for quality and comfort in their daily wear. Retail Price Range: For spring and summer collections, prices range from 300 to 800 yuan per piece, while autumn and winter collections fall between 400 to 2000 yuan each.
Jacquard Knit,Floral Knit Jacquard,Monofil Jacquard Knit,Monofil Floral Knit
SHAOXING WUYUN TEXTILE CO.,LTD , https://www.kexintextile.com