How to operate a women's clothing store, what are the skills, how to increase the store's return rate, such issues are all women's clothing store operators are very interested in the topic. Everyone in the daily business, have explored a lot of practical skills, today, 37 ° Love Women and share some tips to everyone, I hope we can learn the information they need to use store management practices.
First, pay attention to the store's women's dress and publicity
Shop location if not in the bustling streets, passing by the crowd is not the needs of women's purchases, then the store's women's dress is very important, the door can be hung exaggerated unique mix, the purpose is attractive to see. Brand break code, shopping malls to withdraw cabinet like the banner can be eye-catching hanging out. In short, as long as the customer can be attracted to the store, you can try it.
Second, the foil comparison method
People regardless of the price or beauty of the psychological feeling, are only known after comparison. Therefore, the main push of the women to be compared with the sale, the customer in the selection of sale clothes, next to the high quality women's high quality, so that customers choose to compare their own. For example, if you sell silk clothes and put the fabric of fake silk next to it and tell your customers how to tell it, the feeling is not the same as when you put on your clothes. Even if the price is higher, people are still willing to spend a little more money to buy good.
Third, win the crowd leader
A large number of low-priced dumped goods can bring popularity, the Chinese love to follow suit, most people undecided, a group of people there are always one or two natural leaders, their words are particularly influential, so be more stimulating their speech Once they are passionate, the product is really brand-name, and the price is reasonable. The people who know the goods will speed up the people around them. To such a customer to see the flock of mountains and rivers, they can help you bring a lot of customers, will help you virtually "sell" a lot.
Fourth, training women's knowledge and collocation common sense
The owner should know some women's knowledge and collocation common sense, to see the enthusiasm of the customers tell them how to identify the workmanship of women's clothes, fabrics, dyeing, accessories, good clothes and poor clothes, how to match. Customers know more about women, the more willing to buy your women's.
Fifth, other details
Women's shop lighting should be bright, the goods should be arranged neatly, regular cleaning of floor glass windows, damaged items to be promptly repaired, these small details will give consumers a comfortable shopping environment.
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