Shenzhen Shuibei is famous for its rumor that “the average demolition compensation per household is 200 million yuanâ€. What kind of existence is this urban village in Shenzhen? The Securities Times reporter takes you to a glimpse.
Despite carrying the “halo†of the gold and jewelry industry cluster, the streets and buildings of Shuibei have not been related to Zhuguang for a long time. Nowadays, urban renewal has begun to subvert the impression of water shellfish, but at the same time it has encountered the “cold winter†of the gold and jewelry industry. Perhaps this is the subtle relationship between an industry and a “cityâ€.
If you compare water to a city, then jewelry is definitely synonymous with water.
In Shenzhen, if you ask someone about water, the first reaction of others is definitely: jewelry. Shuibei is located in Luohu District, Shenzhen. It has long been a famous gold and jewelry industry gathering area in Shenzhen and even the whole country. Shuibei Village is also known as the “China Jewelry First Villageâ€. Despite carrying so many "auras", the urban renewal of Shuibei suddenly broke out in the past few years. In the face of the “cold winter†of the gold and jewelry industry, the gold jewelry industry and the property market have also produced a unique chemical reaction.
Story between water shellfish and jewelry
600 years ago, it was a village; 20 years ago, it was an industrial area. But at the time, perhaps no one would have thought of this old industrial factory, and now it will play such a big "light."
In Shenzhen in October, the weather seems to have not yet entered the autumn. Miss Zhang stood in front of the gate of Shuibei Village and kept looking at the construction site under construction. She is a member of Shuibei Village and has lived here since she was a child. She told reporters that she often came back to see the progress of the city renewal, and often recalled the time of the village in the past.
Because the water is rich, it is rich because of the shell. Today's water shells mean gold and wealth in the eyes of many people. 600 years ago, it was a village; 20 years ago, it was an industrial area. In addition to the well-known Shuibei Village and the Belle Garden, many of the surrounding industrial plants have been labeled as “Shuibei Industrial Zoneâ€.
In Miss Zhang’s impression, there were not many jewellery companies in Shuibei 20 years ago. They were basically low-end industries such as paper mills and auto repair shops. The rents were very cheap, but at the time, there were already some gold. Jewelry processing factory. In addition, the water and the surrounding Bay Area still many listed companies "cradle", including special forces, Shen China, Shen Shenbao, agricultural 000061, BUY, etc., Vanke headquarters once in the water shellfish.
Thanks to the industrial support of the industrial zone, it directly promoted the prosperity of Shuibei Village and surrounding residential communities. “Don’t look old, the gold jewelry of Shuibei used to be a labor-intensive industry. The labor and wealth created in the industrial area was quite amazing. At that time, the rented houses in our village were in short supply.†Miss Zhang said, “but then the industrial area The development encountered bottlenecks, which directly led to the renting of houses near us."
However, the gold jewellery industry has long been associated with Shuibei. In 2004, Shenzhen Gold and Jewelry Industry Cluster Base was officially listed. Despite the industrial transfer, most of the transfer in the past was processing enterprises, and the enterprises engaged in brand production remained in the water.
In this small “deltaâ€, which is made up of Shuibeiyi Road, Shuibei Road and Beili North Road, almost all the well-known gold companies in the country have set up offices or branches here, almost all the large jewelry in the country. Merchants have set up sales points here. At present, the annual production and sales value of Shuibei Gold Jewelry Industry Cluster is more than 100 billion yuan. It has gathered more than 2,000 legal person jewelry enterprises, accounting for 70% of the national market share. Through the transformation of development mode, Shuibei has formed a one-stop industrial chain of design, production, processing, display, testing and wholesale sales. The scale of industrial clusters is getting larger and larger, and the industrial value chain is becoming more and more complete. The world's well-known jewelry gathering area.
Urban renewal broke out instantly
For a long time, the streets and buildings of Shuibei seem to be irrelevant to the jewels, but in the past few years, the pace of urban renewal has accelerated the impression of everyone's impression of Shuibei. Most of the old industrial plants in the past have become The high-rise building that is about to be completed.
Despite carrying the aura of the gold and jewelry industry cluster, for a long time in the past, the streets and buildings of Shuibei seem to be irrelevant to the jewels. The streets are narrow and old. There are almost no high-rise buildings in the entire industrial park. Passing the leaves from the gaps between the pedestrians. Indeed, Shuibei has developed the gold and jewellery industry for so many years, and there are few new office buildings in the district, and there are not many new residential quarters.
“Although the development of the gold and jewellery industry is good, the environment here has not changed for a long time, and it can be seen from the changes in housing prices.†Miss Zhang said that she was in Tianbei 4th Road in 2000. A new property bought a 33 square meter apartment, the price was 210,000 yuan, equivalent to about 6,300 yuan per square meter, but by the beginning of 2011, her house sold for 520,000 yuan. In the past 10 years, the price of this house has increased by 147%. The Shenzhen property market has already entered a rising phase from 2004 to 2005.
With the development of the gold and jewelry industry, a large number of industrial and residential needs support the housing prices in the water shell area. However, it is difficult to give the city a new future, and it is difficult to give the city a future. Nowadays, all the districts in Shenzhen are developing with the help of the power of urban renewal. In the past, the seemingly “old†water shell is no exception. In the future, Shuibei Village will become a “lakeside boutique community, jewelry creative flagship cityâ€, and the Shuibei-Buxin area will become an international jewellery eco-creative city.
As a village with a long history, Shuibei Village has taken the lead in entering the wave of urban renewal. According to the Luohu Reconstruction Bureau's “Regulations on the Urban Renewal Unit of Shuizhu Village in Cuizhu Street, Luohu Districtâ€, the Shuibei Village Urban Renewal Unit Project was included in the second batch of Shenzhen Urban Renewal Plan as early as 2013, and the urban renewal unit land. The project covers an area of ​​53,710 square meters. The project consists of two sites. The land for the northern block is located on the north side of Shuibei Road, and the land for the south block is located on the south side of Shuibei Road. The reporter's on-site investigation found that the urban renewal progress of Shuibei Village has accelerated this year. The original building of the northern block has been demolished and entered the construction state. This progress has been smooth in the renewal of all the urban villages in Shenzhen; the southern block city renewal In the acceleration, some residents of residential buildings began to relocate.
In the past year, the "Decision on the Pilot Reform of Urban Renewal Work in Luohu District" and the "Project on the Pilot Reform of Urban Renewal Work in Luohu District" were studied and approved by the Shenzhen Municipal Government Executive Meeting. Luohu, the earliest built-up area in Shenzhen, became the city's first urban renewal reform pilot area. In the city, the administration of the government, and the Shenzhen Municipal Government, subsequently launched the Dongjin strategy. The urban renewal of Shuibei can be said to be an instant “outbreakâ€.
Looking out from the Shuibei subway station, you can see the jewellery building under construction. Nowadays, on the streets of Shuibei, most of the old industrial buildings in the past have become the high-rise buildings that are about to be completed. According to the investigation by the reporter, in addition to the urban village renewal project of Shuibei Village, the special jewelry building of the A-share listed company Teli has entered the investment promotion stage; Shuibei Jewelry International Plaza has been capped, and the height of the main tower has exceeded 200 meters; Buildings such as Beiyin Block, Xinglong Gold Jewelry Building and Jinzhan Jewelry Square will be put into use soon; the Suibei Wanshan Industrial Zone, which was transformed from the old industrial plant, has also been renewed.
The pace of urban renewal has accelerated and Shenzhen housing prices have risen in a round last year. In addition, the current waterfront city renewal has not yet provided traditional housing products. These factors have driven the housing prices in Shuibei District to a certain extent. According to the data provided by Midland Realty, the average house price in the Shuibei area is currently 64,000 yuan per square meter. Take the house bought by Miss Zhang, although it has been nearly 16 years old, but the transaction price has reached 60,000 yuan per square meter. In the past 5 years, the price of this house has increased by more than 280%. “In fact, going to Shuibei to buy a house is directed at the gold jewellery industry and degree, including the peripheral development driven by the gold jewellery industry, the purchasing power and the ability of the employees to withstand the price. Most of the large-sized units that were sold here are the top tiers of nearby jewellery companies. I bought it.†Ms. Wu told reporters.
Encountering the cold winter: subtle changes between gold jewelry and the property market
In the past two years, the market for gold and jewellery industry has been sluggish, and the so-called "cold winter" situation has not changed. Coincidentally, the property market is currently undergoing a new round of regulation. Perhaps this is the subtle relationship between an industry and a "city."
The rise in reputation is accompanied by worries. Affected by the economic environment at home and abroad, the market for gold and jewellery industry has been sluggish in the past two years. The so-called "cold winter" situation has not changed.
The market downturn brings the winter of the gold jewelry industry. The shrinking of physical stores, the decline in sales, and the withdrawal of cabinets in Jewelry City have occurred. At the same time, the jewellery industry has too much homogenization capacity, the jewelry professional market is over-built, and the retail market has too many sales outlets. The jewelry industry faces many difficulties and faces great challenges.
The reporter found that some of the lower-end jewellery stores in the Shuibei area have closed down a lot. For example, the Ai Cui Jewelry Park in the first floor of the paddy field has just closed since last year. "In the past two years, many jewelry stores around have been opened and opened, and they have been turned upside down. This is worrying." Chen Ayi, who has been in Shuibei for 10 years, seems to have some emotions. In addition, the reporter also found that many gold jewelry store owners, while dealing with visitors, while watching the small screen in front of them - compared to the traditional gold jewelry wholesale and retail business, speculation and making futures to make money seems to come faster, But this also seems to bring hidden dangers in the capital chain.
Ms. Zhou, the head of Hepburn Jewelry, told reporters that the gold jewelry industry has not been very good in the past two years. This year's business is really light. Ms. Zhou mentioned that in addition to the economic environment, the credit crisis that broke out in the previous two years is also one of the reasons that affect the development of the industry. It is reported that since last year, the bank has tightened credits for the jewelry industry and returned funds to some jewellery companies. As a result, some enterprises have also faced bankruptcy liquidation due to the break of the capital chain.
The jewelry industry experienced the so-called "cold winter", and the property market in the Shuibei area seems to be affected. Compared with the housing sales market, the rental market is more responsive. Although the new office buildings around the city are about to be put into use, and the subway and other supporting facilities are more complete, this year, especially in the recent rental market, there have been significant changes. In the first half of this year, the reporter conducted a survey on the rental market in Shuibei District. At that time, the rent of the high-rise one-bedroom and one-bedroom units in the district was generally more than 3,000 yuan. However, now the Shuibeicheng Zhongcun has been demolished, and the housing should be more tight. On the contrary, the number of rental properties has increased, and the negotiation space for rents is even larger. “My house was rented at a rent of 3,300 yuan last year. After I expired, I went to the intermediary to help with the rental. Now it is more difficult to rent than before, and the rent is still lowered. Now I have to pay 2800 yuan for tenants.†Wang Mr. told reporters.
In the view of Miss Wu, the reason for this situation is not only the new round of regulation in the property market, but also the sluggishness of the gold and jewelry industry. “Most of the tenants here are employees of nearby companies, but there are fewer people renting this year, and the rent is not as high as before.â€
Perhaps this is the subtle relationship between an industry and a “cityâ€: in the past, the water shell area developed rapidly due to the rise of the gold and jewelry industry. Now some people are beginning to worry that the water shell area, especially the property market, will be called because of the gold jewelry industry. The "winter" period has changed.
“National jewellery looks at Shenzhen, Shenzhen jewellery looks at water and shellfishâ€, this sentence makes the important position of Shuibei for the national gold jewellery industry. In fact, the "winter period" of the gold and jewellery industry is forcing industrial transformation and transformation and upgrading of love base, net worth, and information. "Our company has always been a stable word, not blindly expanding, but also confident to survive this cold winter period." Miss Zhou, the head of Hepburn Jewelry, said. Coincidentally, the property market is currently undergoing a new round of regulation. Subtle changes are taking place between the gold jewellery industry and Shuibeilou, but what is expected is that after the “pain periodâ€, the prospect of Shuibei is still expected.
Shenzhen Chengzhong Village: How to break through from “village†to “cityâ€
Speaking of the village in the city, it is easy to think of "wealth", but the twists and turns behind "wealth" may not have attracted enough attention. The road from "village" to "city" in the village is not flat.
The urban renewal of Shenzhen was first traced back to 2004. At that time, the Shenzhen Municipal Government issued the “Provisional Regulations on the Reconstruction of Shenzhen City Village (Old Village)â€, which initiated the transformation of urban villages in Shenzhen. The starting point at that time was mainly to solve the problem of city appearance, rather than from the perspective of saving land use. The key point was to renovate the urban villages in the SAR and the urban villages outside the SAR. In December 2009, Shenzhen introduced the “Shenzhen City Renewal Measuresâ€, which opened the curtain of urban renewal. In addition, in the case of rising housing prices, the high-quality land resources obtained through the old reforms are also a more rational choice for housing enterprises.
With the acceleration of the urbanization process represented by urban renewal, Shuibei, Gangxia, Dachong, Baishizhou... One village after another has been, is or will disappear on the Shenzhen map. At present, many urban villages in the urban area of ​​Shenzhen have been vying for “enclosure†by various housing companies: Hubei Old Village in Luohu District is dominated by China Resources Land, and Hubei New Village and Buxin Village are proposed by Jingji Group. The old village of Shangsha in Futian was included in the Zhongzhou Group.
Baishizhou is located in Nanshan District, Shenzhen. It is one of the largest urban villages in Shenzhen. It has the largest and largest farmer's house in Shenzhen. It has nearly 150,000 people. Because of the land and population involved, the old improvement process has always touched people's hearts. Recently, the news that Baishizhou is about to start the old reform is rapidly fermenting, but the latest news pointed out that the current progress of the Baishizhou old reform is still in the preparation of the special plan, and it has not yet been determined when the construction will begin. When the reporter investigated the scene, it was found that the main body of Baishizhou City Village did not show signs of transformation.
In addition, the renewal of many old residential quarters in Shenzhen is not smooth. The Shahe Mall Urban Renewal Project, also located in Baishizhou, has been included in the first batch of plans for the Shenzhen Urban Renewal Unit in 2010. After a lapse of 6 years, it has finally become the first contract in Shenzhen’s old-fashioned community. Old-fashioned projects with an area and a contracted number of 100%. Also in 2010, it was included in the Luohu Wood Dragon Community, the first batch of plans for the Shenzhen Urban Renewal Unit of the year. So far, a small number of owners have been reluctant to sign for various reasons.
In Shenzhen today, there are few public auctions and land, and urban renewal has become the main way for developers to develop in Shenzhen. In this regard, the government has also tried its best to promote the smooth transition of urban renewal. In fact, as early as last September, Shenzhen City took the lead in renovating the reform of the pilot city in Luohu and promulgating the “Decision of the Shenzhen Municipal People's Government on the Pilot Reform of Urban Renewal Work in Luohu Districtâ€. After the “Pilot Decision†was officially promulgated, Luohu District quickly and systematically undertook 22 urban renewal approval rights scattered in 7 municipal departments, and carried out resource integration and process reengineering at the district level. The approval process was compressed from 25 to 12. The approval time is compressed by 2/3.
Recently, the municipal government issued the "Shenzhen Municipal People's Government's Decision on the Implementation of Urban Renewal Work Reform", and implemented urban renewal work reform in the city. Most of the urban renewal projects originally exercised by the Municipal Bureau of Soil and Resources and its dispatched institutions will be adjusted to The district government approval process will be simplified by more than half. However, how to protect the interests of the owners and promote urban renewal is a difficult problem to be solved.
He Qianru, manager of the National Research Center of Midland Real Estate, believes that urban renewal is a good thing for the object being transformed to change the living environment and quality of life. For the city itself, urban renewal can promote urban renewal, and it is also conducive to the improvement of industrial structure and lay a better foundation for future development. However, some villages in the city can also show a new "light" after simple renovation, such as the emergence of long-rent apartments, perhaps indicating that reconstruction is not necessarily to be demolished, and re-engineering the old buildings is also a new thinking. In addition, the Shenzhen-Hong Kong Bi-city Biennale of Urban Construction recently announced that the 2017 exhibition will be the first location in Chengzhong Village. This will be an unprecedented biennial tailor-made for the village.
kaiyue , https://www.marketuniongroups.com